Packaging for Fruity Beverages in Vending

When comparing beverage products from vending machines in different health and social care institution (hospital, community health centre, nursing home), the results do not significantly differ between the various institutions. We can estimate that the availability of beverages, as well as the nutritional quality of the beverages, is quite similar. In this study, we found that 56% of all beverage front-face items available from vending machines is of lower nutritional quality. This proportion is slightly higher when compared to the beverages available in the Slovenian food supply, where 50% was shown in a previous study [22]. A recent international comparison [23] showed considerable potential for improving nutritional quality for beverages. Slovenia was in the bottom third with lower nutritional quality for beverages and average sugar content of 7.5 g and 170kJ per 100 ml [23]. The average sugar content and average calories in beverages sold in vending machine are slightly lower when compared with an average sugar content of 6.7 g and 120 kJ per 100 ml in beverages sold in food stores. Beverages with no sugar and with non-sugar sweeteners are evaluated as healthier by FSANZ; however, this is in contradiction with the WHO nutrient profile model [27], which does not support the addition of non-sugar sweeteners to beverages. The most notable problem in displayed beverages is a very high free sugar content. This is not in line with the scientific opinions of several eminent professional associations that claim that children, adolescents and adults should drink water or unsweetened tea instead of sugar-sweetened beverages and natural juices [8,9,10,11]. WHO guidelines recommend adults and children to reduce their daily intake of free sugars to less than 10% (roughly 50 g) of total energy intake, while the European Society for Paediatric Gastroenterology Hepatology and Nutrition (ESPGHAN) and British recommendations (SACN) recommend less than 5% of total energy intake (3.5–9 g/day for children and adolescents aged 2–18 years). Compared to the results of our survey, the recommended daily intake of free sugars is nearly used when consuming only one average 500-ml carbonated beverage with free sugar. Although 100% natural juices seem like a healthy option, free sugar is naturally occurring and in liquid form (not added sugar) in those products, which, in addition to high intake, also affect the risk of developing obesity and non-communicable diseases [10]. When choosing one average sugar-sweetened beverage form a vending machine, containing approximately 140 kcal, the 5 to 7% of recommend daily calorie intake for an adult person and up to 12% of recommend daily calorie intake for small children [28] is already used.

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Crafting a Visual Feast: Packaging for Fruity Beverages in Vending

Packaging for Fruity Beverages in Vending: In the dynamic world of vending, the packaging for fruity beverages plays a pivotal role in enticing consumers and creating a visual feast that arouses their taste buds.

Vibrant and Tempting Designs: The first and foremost aspect of packaging for fruity beverages in vending is the visual appeal. Vibrant and tempting designs that showcase the luscious fruits contained within instantly capture attention. Bold colors, mouthwatering imagery, and creative branding set the stage for a delightful beverage experience.

Clear Product Imagery: Transparency in packaging is key when it comes to fruity beverages. Consumers want to see the actual product they are selecting. Clear product imagery on the packaging, featuring slices of succulent fruits or a refreshing pour of the beverage, builds trust and elevates the overall vending experience.

Eco-Friendly Packaging Solutions: As environmental consciousness grows, eco-friendly packaging solutions are gaining prominence in the fruity beverage vending arena. Packaging that is not only visually appealing but also aligns with sustainable practices appeals to a broader consumer base. Biodegradable materials and minimalistic designs contribute to a positive environmental impact.

Convenient and Functional Designs: Beyond aesthetics, packaging for fruity beverages in vending must be convenient and functional. Easy-to-open seals, spill-resistant caps, and ergonomic shapes enhance the user experience. Consumers appreciate packaging that complements the on-the-go nature of vending, allowing them to enjoy their fruity beverage with ease.

Informative Labels: Informative labels are crucial elements of packaging for fruity beverages. Beyond the enticing visuals, consumers seek clarity on nutritional information, ingredients, and any additional benefits the beverage may offer. Clear and concise labels contribute to an informed and satisfied consumer base.

Temperature-Resistant Materials: Fruity beverages often boast refreshing temperatures, and packaging must withstand these conditions. Opting for temperature-resistant materials ensures that the visual appeal of the packaging remains intact even in chilled vending machines. This durability enhances the overall quality perception of the product.

Innovative Shapes and Sizes: Packaging for fruity beverages can take on innovative shapes and sizes that stand out in vending machines. Unique bottle shapes or eye-catching can designs add an element of novelty, attracting consumers and sparking their curiosity. Unconventional packaging becomes a visual cue for the deliciously different experience that awaits.

In conclusion, the packaging for fruity beverages in vending is a multifaceted art that blends visual allure with functionality. From vibrant designs and clear imagery to eco-friendly solutions and informative labels, every aspect contributes to crafting a visual feast that not only attracts consumers but also enhances their overall beverage experience.

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